In this case, a special approach used in analyzing social media sites would be designed to present critical appraisal about the behavioral shifts of the company and try to identify the imbalance, the reasons, and the anticipations around the clients’ trends in the long and short terms. The questions that raised by the investor or the client are diverse and has some concession, in addition to trying to understand the problem to launch reforms, such as:-

• What are the factors and trends affecting my trademark?
• What are the most important trends and the behavioral shifts of my trademark?
• What procedures should I undertake immediately to stop the deterioration of the threat or mitigate the risk or to stop entirely or to change my plans according to these realities or trends?
• How do risks, effects, and factors vary among different areas and cultures?
• What about the future? What are the futuristic scenarios, and what are the factors affecting them? How can I avoid bad scenarios or affect them or reduce losses by altering the course? How can I manage risks and be prepared for them?
• What are the opportunities associated with the crises, changes, and shifts?
• We help you to be presented to your audience in a way that could be understandable and simple to make sure your message has been comprehended by your audience or the convenient targeted groups.
• We help you in identifying your trademark for your audience in the investment host country by providing a deep understanding of social cultures and traditions, simultaneously, we attempt to make the local residents or the targeted audience understands the culture and views of your trademark, for it to be more acceptable.